Saturday, November 29, 2008

Wholesale Lingerie For Retail Businesses

Although it is not brand name, wholesale lingerie can be very sexy.  Most companies offer a variety of lingerie including bridal lingerie, chemise, thongs, bras, garters, corsets, panties, and others.  Wholesale lingerie companies generally provide products for resale businesses.  Some companies will not sell to you unless you give them proof that you have a business.

What to Look For in Wholesale Lingerie

Wholesale lingerie companies aim to offer low prices for retail businesses.  You want to look for the company that offers the widest variety of lingerie at the lowest price.  Most companies do not care if you're just starting out or if you're an established business, they offer reasonable prices.  It is the affordable wholesale prices of lingerie that make a business desirable.

Some companies are located in America and others are located overseas.  Luckily, with the booming technology that is available, you can place orders online once you have viewed the selection.  Since they are selling to stores, there is usually a minimum that you need to spend, for example, $300.  Their prices usually start as low as $2 or $3 a piece so obviously they are going to require you to order a mass amount. 

In most cases, companies allow you to use their photos for selling purposes.  This means that you are welcome to use the same photographs of the products for your website or company that they do.  Check into this, however, because you don't want to deal with copyright charges.  Their website also usually offers really user-friendly search options so that you can easily find styles and colors that you're looking for.  They also offer easy payment methods like PayPal or via credit cards.

Why Is Wholesale Lingerie So Inexpensive?

There are different reasons for the low prices.  Oftentimes, prices are so low because the products are manufactured in warehouses overseas where they perform labor for less money.  Also, while the prices are low per piece, they require that you order in very large quantities.  If they were aiming to sell to individuals then they would not be very successful but since they're aiming for businesses they do okay, as $300 is basically nothing for most companies.

Most companies also do not have that big of a profit margin per customer so they are able to keep their prices at a minimum.  You would think that this would be a stupid business decision but even a low profit margin multiplied by a huge number of customers does not end up being a very low profit.  This benefits everyone because then businesses get more for their money and the wholesale lingerie company makes money too.

No comments:

Post a Comment